Creative Strategy Expert for Digital Platforms

I'm a startup co-founder and digital strategy lead with 10+ years of experience across product, design, growth, analytics, and operations. Any team can achieve meaningful results with tailored strategies that align with your mission and values.

Ultimately, I'm passionate about crafting positive, memorable experiences, whether it's through being a great teammate or an empowering facilitator, or ensuring excellence along the customer's journey. 

Where I Bring Value

Startups/Agile Teams  •  Growth & Community Building  •  Project Management  •  UI & UX Design  •  Product Marketing  •  Digital Marketing & SEO  •  Marketing Communications  •  Analytics & Performance Measurement  •  Applied AI  •  Content & Thought Leadership  •  PR & Media Relations  •  Partnerships & Stakeholder Management  •  Customer Experience & Support  •  Team Leadership

Recent Projects

Evoq Finance

Chainapsis

Roundee.io

Frequently Asked Questions

What is your work style?

Whether it's working for a large legacy org or a pre-seed agile startup, I adapt to the environment. My constants are that I'm a clear communicator, both a creative and analytical thinker, and I thrive at managing complexity.

What is your leadership strategy?

Player-coach. I prioritize empowering and coaching my team while preferring to stay hands-on, working together towards shared goals. 

What is your view on the use of AI?

AI will replace tasks, but it won't replace judgment. Every professional should be at some level of AI fluency to ensure that it is maximized as a tool but still managed for best outcomes.

Do you only work with tech brands?

I enjoy working across a range of industries. My past work includes lifestyle brands, retail, arts & entertainment, legal services, and non-profits.

Testimonials

She has an ability to move seamlessly from high-level vision to practical implementation, ensuring that ideas don’t just stay theoretical but translate into measurable results.

— Changhwan Lee, Founder & CEO Evoq Finance

She owned and successfully led a broad spectrum of tasks from re-building our website from scratch, managing customer relations, creating brand identity to co-marketing/partnership work.

— Josh Lee, Founder & CEO Chainapsis

She masterfully led our marketing efforts and delivered great results, which ultimately led to double product use within 3 months. Lisa is sharp, analytical, and able to mobilize the team to take action.

— Kyewon Lee, Co-founder & CFO Roundee.io

Her ideas are original and thanks to her help, we've successfully launched several campaigns online and in store which have boosted our sales for the company in the last 4 months.

— Sophie Blake, Founder & CEO Sophie Blake NY

For my resume or more information, connect with me on LinkedIn.